USE OF COOKIES AND MARKETING TOOLS

Sometimes we store small data information - cookies – on your device to improve the usability of our website. Cookies save your specific settings and preferences for some time so that you would not have to set them up again when you revisit the website. We use this information to improve your comfort while visiting our website. Every website can send cookies to your browser if your browser settings allow it.

COOKIES WE USE

Session
They are automatically deleted once you leave the website. They help to properly display our website during your visit.

Persistent cookiesThey stay in your device for some time (up to two years) and some contain an anonymous identification of your browser.

TECHNICAL COOKIES

They are essential for a basic technical functioning of the website, i.e. logins, the use of services, etc.

 

Google Tag Manager – a service that manages tags, does not use any cookies and does not record any data. Google Tag Manager Data Processing Terms.

 

Google Analytics – are used to generate anonymous statistics about the use of the website. The data obtained from cookies are processed by Google LLC. Google Analytics Data Processing Terms.

MARKETING COOKIES

They help to target marketing activities on our website as well as on websites where a marketing campaign is conducted. Targeted ads are displayed to users based on their behavior that is transmitted anonymously based on their browser settings and data stored in cookies. All this helps to improve the quality of our services.
Targeted advertising increases campaign effectiveness and limits the display of ads to users who are not interested in these ads.

USED MARKETING TOOLS

This website uses the following measurement tools for targeted advertising.

FACEBOOK TRACKING PIXEL

It helps to target our ads on Facebook. Facebook Data Processing Terms.

HOW TO CHANGE THE USE OF COOKIES

DELETING

You can delete cookies in your browser. They are usually stored in “History of Visited Websites.”

BLOCKING

Browsers make it possible to block the storing of cookies on your computer. However, this will limit the functionality of the website. You will find information about settings for storing cookie files on your browser on the concrete browser provider’s website:

Chrome

Firefox

Internet Explorer

Android - different browsers

For more information about cookies and their use, go to https://www.aboutcookies.org/.

THIS WEBSITE USES GOOGLE ANALYTICS

This website uses Google Analytics provided by Google, Inc. (hereinafter as “Google”). Google Analytics uses cookie files. Google will transmit and store information about the use of the website and the content of the cookie file on servers in the United States. Google will use such information to evaluate the use of the website, to create reports about the website activity for the website operator and to provide other services related to the website activity and the use of the Internet in general. Google can also provide such information to third parties if required by law or if such third parties process this information.

Google Analytics is expanded for the following related advertising features provided by Google:

• Lists of displays in the Google ad network

• Remarketing (a display of ads in the content network based on viewed products)

• Expanded demographics (reporting of anonymous demographic data)

• User id – the Google Analytics feature that allows to measure and analyze the behavior of users on their devices. We use a chain of numbers and letters for a user id. We never use personal data that would allow third parties to identify a concrete person.

For more information about data processing and use, please read Google Service Terms.

HOW TO DISABLE GOOGLE ANALYTICS TRACKING

If you do not want to provide Google Analytics with anonymous data about the use of the website, you can use  plugin provided by Google. Data will no longer be sent once you install and activate it on your browser.